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Leading the marketing, branding, and communications (internal & external) for a successful and well-established company HQ in Vancouver.
Excellent opportunity for someone seeking a meaningful and engaging marketing leadership role within an entrepreneurial and growth-oriented organization. Amazing culture. Creative, complex and interesting work. Generous total compensation package.  

Who- the Company:

Our client is a very reputable business headquartered in downtown Vancouver. The company has a vibrant and fun-loving corporate culture. The people working at this company are laid back and friendly, but still very serious about their work and passionate about contributing to the organization’s ongoing success. The company is well-diversified and complex, with many exciting projects on the go!

What- the Role:

On behalf of our client, SWIM is seeking a Director of Marketing.  The new Director of Marketing will base their brand and campaign decisions on customer insight, clear positioning, and people-centric storytelling, ensuring marketing efforts are simultaneously emotionally resonant and commercially effective.

The new Director will lead a small team that is responsible for communications, brand development, proposals, marketing campaigns, etc, all related to overall brand recognition and reputation. The Director will own and drive the marketing, branding, and communications strategy, playing a pivotal role in accelerating growth and accessing new business opportunities for the company.

The person in this role will create annual budgets and performance targets and will develop strategic plans to deliver on those goals.  The Director will leverage their analytical background to track marketing performance and drive key financial outcomes. This role will involve executing on sustainable and creative yet realistic strategies.

Success in this role requires critical thinking, business savvy, creativity, and the ability to collaborate with cross-functional teams (HR, sales, finance, project management, etc.) to deliver a compelling customer experience. 
A significant part of this role is cross-departmental communication, change management, answering questions from the business, and generally getting buy-in for the deep value of marketing from corporate and operational employees. The Director will occasionally visit operating sites (in Greater Vancouver and beyond) to have in-person conversations with the people who are the face of the business. SWIM will provide a full job description to interested candidates.

Who- the Candidate:

We are seeking a strategic and results-oriented Marketing Leader with 10+ years of progressive and relevant work experience, including at least 2 years in a formal team leadership capacity.

Formal education pertaining to business and/marketing is highly preferred. Academic credentials in change management or project management are highly beneficial

Qualified candidates for this role will have the ability to develop well-thought-out marketing strategies and then turn around to execute on those strategies with their team.  This Director role can be considered “player-coach” and “hands-on yet big picture”.

We are seeking folks who have worked in the private sector in fast-paced and high-change industries such as technology, real estate, retail, etc. A mix of B2B and B2C marketing is highly preferred, but candidates with only one or the other will of course still be considered.

Foundational experience in a marketing agency or PR firm is beneficial but not required. 

Proficiency with digital marketing and marketing tools & technologies is required (such as email marketing tools), with the passion to continuously gain new marketing knowledge and to seek out new marketing trends and best practices.

SWIM is looking for candidates who demonstrate strong, clear, confident, and professional communication skills with the ability to build trusted relationships across all departments and to effectively manage external stakeholders and marketing service providers.

We are looking for people who are excellent communicators (written, verbal, non-verbal) who love building in-person relationships across a business.

Strong leadership, mentoring, training, and coaching skills are all important, as is a consultative and adaptable nature.

Where:

This company is headquartered in the heart of downtown Vancouver, close to lots of rapid transit options. This is a full-time in-office role during the first couple months in the role, as the Director is getting to know the business and building relationships. After that, there is some hybrid flexibility- please discuss further with SWIM. This company provides a paid downtown parking pass OR a monthly transit pass (depending on how the Director plans to commute to the office).

How Much:

Base salary commensurate with level of experience, skills, and qualifications- in the range of $130,000 to $170,000. Please note for the top end, candidates will need to have many years of relevant experience and will have most/all of the desired qualifications.

The Director will receive great perks such as solid health & dental benefits, an RRSP match, a bonus program, plenty of social events, a transit pass OR monthly parking pass, relevant professional development support, and various employee discounts/perks. Please discuss your total compensation expectations in more detail with SWIM.

When & How to Apply: 

This search is moving quickly and Swim Recruiting will be presenting the profiles of short-listed candidates directly to the hiring team for review. We have plenty more information on the project, company, and team culture that we can share. If you already have a Recruiter at SWIM, please reach out very soon. If you do not yet have a contact at Swim Recruiting, please hit ‘APPLY’ to send us your resume. Thank you!